Beauty Over 40 | Beauty and Style Tips for Mature Women

Welcome to another edition of Beauty Over 40 where I feature beauty and lifestyle bloggers belonging to this demographics. I personally feel that we need more representation amongst Gen-exers and Baby boomers and that it is entirely OKAY to take care of ourselves and not feel guilty about looking good! Today I am honored to introduce to you two amazing women whom I admire and respect in the blogging community. Both are fabulous moms, workaholic at that! Tell me, they don’t even look past 40! Scroll down for their tips and tricks!

Beauty Over 40 | Beauty and Style Tips for Mature Women

Norah Salazar / Norah Loves Makeup

At what age your started with makeup and skincare? I started wearing makeup, in the late 90’s I was probably 18 when I began using makeup regularly, I used to wear Ultima II lipsticks and mascara/ kohl eyeliner. I didnt really start full face makeup until mid 30’s. Skincare – as of my 30’s, I began being strict with my skincare, my 20’s were not so orderly with skincare and in my teens I had acne and went on Accutane which changed my oily skin to combination dry.

What are your beauty staples (makeup and skincare)? My makeup staples are BB creams with high SPF but these vary on the season (I live in the east coast). In summer I wear Laneige BB cream and rotate Mychelle Sunshield Liquid Tint or IT Cosmetics Confidence in a compact spf 50. In the winter, I use more hydrating foundations, Koh Gen Do and Make Up Forever HD are my go to’s. Eyes – I love Viseart Neutral mattes, I can do my brows and eyes all at once using this palette. Rarely I do shimmer unless I am out at night. My brows are my other “must”, I fill mine in with Make Up Forever Intense Brow definer as well as Senna Brow Powder. For blush I use the Youngblood Contour palette. My skincare beauty staples are: Bioderma Micellar Water which is a staple of mine since years ago, Glam Glow Thirsty Mud Cleanser, Dermalogica Daily Microfoliant. For Beloved Sheet masks, Tony Moly Hydro Gel masks. I have dry skin and love mixing deeply hydrating moisturizers, Derma E Night time moisturizer (I actually use this in the daytime, in the winter I mix it in with my foundation). At night time, I apply Kreyol Haitian Castor oil to my brows and frown line every night, in the winter I do my lashes too. Toner – I’ve been using Dermalogica Multi Active Toner for years and swear by it. Weleda Almond Soothing Facial Cream is another favorite.

Any important beauty/skincare advice to younger women? Stay away from the sun, but if you can’t wear SPF and a hat. You are what you eat, beauty comes from your gut so be sensible with your food intake. Clean your makeup brushes and pillowcase regularly.

Any important beauty/skincare advice to women in their 40s and above? A nighttime skincare regimen is a must. Injectables are nothing to be ashamed of, embrace them as they prevent deep lines. Get facials regularly. Stop going in the sun.

Beauty Over 40, Beauty and Style Tips for Mature Women

 Janise/ Mama In Heels

At what age your started with makeup and skincare? 14

What are your beauty staples (makeup and skincare)? Vitamin C serum, collagen/snail masks, spf, moisturizer.

Any important beauty/skincare advice to younger women? Eat healthy, stay away from processed foods and beverages and always wear SPF!

Any important beauty/skincare advice to women over 40? Don’t pile on too much makeup because it will make you a lot older than your age.

You have great fashion sense Any tips to women over 40? Don’t be afraid to experiment with colors!


There you go, sunscreen is a mainstay again my dear readers and I like that both of them mentioned about eating healthy! Way to go ladies, we’re in it to win it!  
Do you have a blog, youtube channel or perhaps active on social media? if you are over 40 years old and would like to be featured on this blog, please contact me! I’m all about sharing the love!

Beauty Over 40 series first appeared on this blog. xo



  1. October 11, 2017 / 6:34 pm

    What a great series! Sunscreen is a must for sure! I've been so good about it living in Florida!

  2. October 11, 2017 / 7:04 pm

    I love this feature. Over the years, I have learned so much from Norah. Maybe this year, I'll try Koh Gen Do foundation that she likes for winter. And I'm just getting to know Janise so I was happy to read her thoughts too.

    • October 11, 2017 / 8:09 pm

      I admire Norah's take on makeup esp for her clients. Very simple and minimal yet she can also do edgy for editorial. She coached me on the right makeups I should use for TV appearance. Janise has very classy taste in fashion. I follow her on IG and I was happy that she agreed to be featured here.

  3. October 11, 2017 / 10:43 pm

    Great series! Can't wait for my turn!

    • October 11, 2017 / 11:04 pm

      Yes! Yours is sched to go live next week! I'm excited

  4. October 11, 2017 / 10:54 pm

    I love Norah's taste in makeup! She's beautiful.

  5. October 12, 2017 / 1:02 am

    This is such a great series. More sunscreen advice and I liked the advice of not piling it on. 🙂 Lucky for me I only wear make up on the weekends. HAHA

  6. October 12, 2017 / 1:05 am

    I enjoyed this, especially Norah's since she is so specific on what she uses. She's such a great makeup artist that it's wonderful to learn what she likes herself.

    • October 12, 2017 / 2:14 am

      Yes, I learned a lot from Norah as far as minimal makeup goes. Forever thankful to her coz she gave me good advice on what specific makeups look good on TV.

  7. October 12, 2017 / 1:18 am

    I respect Norah's taste and artistry so much! I feel lucky to have been able to see her at trade shows and events – thank you for this series. As a woman who is new to 40, it's nice to feel appreciated and paid attention to with features in a world where everything is millenials 🙂

    • October 12, 2017 / 2:14 am

      Oh I didn't know you were 40! I thought early 30s mama, you look amazing!!!

  8. October 12, 2017 / 3:46 am

    It's been fun to see everyone's answers to these questions! Can't wait to see next weeks' answers!

  9. October 12, 2017 / 4:02 am

    I love that you're doing this series. Norah is one I've followed for awhile and she has so much talent! I love seeing my faves here and also learning about new people to follow!

  10. October 12, 2017 / 4:29 am

    This is such a great series! Love hearing what these beautiful ladies do to stay looking healthy and vibrant!

  11. October 12, 2017 / 12:58 pm

    All great tips for me later in my life!

  12. October 12, 2017 / 4:14 pm

    This is such a good series. I love getting wisdom from those in the know!

  13. October 13, 2017 / 5:18 am

    Love! Especially Norah's advice regarding the sun.

  14. October 15, 2017 / 5:50 am

    Norah and I have gone a parallel path somewhat. I never wore eyeshadow or mascara or lipstick til mid 30s

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