One thing is certain: the eyeshadow category is getting more and more exciting, what with the continuous innovation in terms of product design, stellar quality and consumer-centric approach initiated by brands. Case in point, butter LONDON’s newest offering, the ShadowClutch Customizable Colour Palette.
In a nutshell, ShadowClutch ($39, 7.2 g/ 0.24 oz) features six shades neatly arranged in a palette which is sold in two versions: Natural Charm is very Fall-ish with its earth-toned shades (ranging from khaki to beige to vanilla) while Pretty Proper exudes Spring (pink, espresso and charcoal). In addition, you can buy eyeshadows (4 separate duos) that you can interchange, hence the concept of palette customization. For extras, this beauty carries a decent-sized mirror and a dual-ended good quality applicator brush.
Top L-R: Linen, Quartz, Camo
Bottom L-R: Camel, Citrine, Leather
Natural Charm has 3 mattes (Linen, Camel, Leather) and 3 shimmers (Quartz, Camo, Citrine). Linen and Camel are quite powdery (typically common to matte eyeshadows I have so far tried) but Quartz, Camo and Citrine are phenomenal in terms of pigmentation and texture. Applied over eye primer, these eyeshadows blend beautifully sans fallout with wear time of about eight hours with very minimal creasing.
These separate duos are sold for $15 each. They are “the pop of color” for Natural Charm and Pretty Proper. Fancy Flutter features Feather (satin peachy beige) and Plume (shimmer green/maroon holographic). Both are stunning when worn together. Plume is a unique shade because depending on lighting, it shifts from green to brown to maroon. Moody Blues features Sequins (shimmer soft mint green) and Sapphire (shimmer dark blue).
To change the eyeshadow, lift each side of the palette to raise the bar (as photographed). It’s a bit tricky in the beginning because there is no arrow (or directions) but if you’re born with gut feel then you will survive the apocalypse, I mean how to decipher this palette. Slide out, slide in the new, close, bam.
Care for swatches? Here are the shades from Natural Charm…
… and from separate duos Fancy Flutter and Moody Blues
Finally, my Fall FOTD inspired by ShadowClutch Natural Charm!
I have also used other makeups from butter LONDON so technically, this is a one-brand FOTD: Iconoclast Mega Volume Lacquer Mascara (review here), Wink Eye Pencil and Lippy Bloody Brilliant Lip Crayon Ruby Murray (review here)
how do you like the idea of customizable palettes?
* Press samples and affiliate links are included *
30 thoughts on “butter LONDON ShadowClutch Customizable Colour Palettes (Review, Swatch, FOTD)”
I love the idea of interchangeable duos. So you can keep a constant quad of neutrals and swap deeper shades according to the season while travelling. Camo is a beautiful khaki! It looks fabulous on you.
Me too. Very handy and travel-friendly
Your eye look is gorgeous! I love the interchangeable shadow palettes, it makes life when traveling so much easier!
How cool that you can switch out the shades!
This is a GORGEOUS palette! Your swatches and EOTD are just stunning!
I love palettes I can customize! I just got this too but haven't used it yet! It looks lovely!
I saw these in Ulta and was so curious about the quality. I might have to pick this up!
I'm loving these shadows toooo. Especially Fancy Flutter
My fave too
These look like good shadows. You look fab in them.
That's pretty cool that you can get extra duos to mix and match with the two palettes. If one bought both palettes and the extra duos, they'd have a ton of options.
Yeah, the duos are decently-priced so you can really build an entire palette
I love the look you did! I just got this palette and haven't tried it yet. I love neutrals like this, so I can't wait to dig in and play! Butter London is really on top of things with makeup lately!
I think you'll like it. 2 mattes are a bit powdery but overall it's a good palette
Loving this idea. I like the colors in your palette.
You know Plume and Sapphire are my shadows 🙂 You look beautiful as always!
I love that these are interchangeable!
First – you look fabulous! Second, that is a really cool shadow set. I think I love Plume and Feather best!
Quartz is a pretty color. I really like the colors in this palette and the size makes it perfect for travel.
This look is amazing on you! LOVE!
These shadows last at least 10 hours or longer on me with a primer. I'm so impressed by them. Your LOTD is perfect. All those colors suit you so well.
Thanks Marcia. I'm surprised with the good quality of this palette. Butter London really stepped up their makeup game
I used to love the idea of customizable palettes, but lately I got pretty lazy and just buy pre-made ones 🙂 Gorgeous look!
Still waiting to crack this open!!!
The shadows look gorgeous! I think the Fancy Flutter Duo – the duo chrome reminds of my MAC's blue brown pigment.. gorgeous.
Wow, I love the FOTD you put together. Glowing. I immediately took my Shadow Clutch and put all the mattes on the top and the shimmers I wanted on the bottom, and I felt better. lol!
I'm loving the customizable palettes!
Such a great idea for a palette. I really love the Plume shade.
I almost picked this up at Ulta last week, will have to go back!